Starmark

And the Flagler Award goes to...

October 1, 2014

Once again, Starmark and our clients took home several Flagler Awards this year at the 2014 Visit Florida Governor’s Conference, which was held September 22 at the Boca Raton Resort. The team scored top honors with five coveted “Henry” Awards, plus three Bronze Awards for the Greater Fort Lauderdale Convention & Visitors Bureau (GFLCVB) and SeaWorld Orlando.
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Banner Advertising is Not Dead
  • Advertising

Many media and account planners were quick to dismiss display advertising as inefficient and not worth the creative investment to create them. However, with technology and innovation such as rich media and retargeting, banners are poised to rise once again. Leading media investments are projected to surpass search engine marketing (SEM) spending by 2016.
It’s time to look at Apple Watch and your business

October 14, 2014

Reprinted from South Florida Business Journal Watch reviewer Ariel Adams has called the Apple Watch the first “real crossover watch” that will become a necessary tool in the everyday lives of everyday people.