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Jan 21, 2026
Starmark’s Shift from Waterfall to Agile Drives Growth with IBM Targetprocess
As part of our celebration of 10 years of going Agile, IBM has published an article about our journey with Targetprocess, a tool we are still completely satisfied with 10 year on. Here’s an excerpt:
A critical success factor for Starmark when migrating away from waterfall and to Agile was to find the right software tool to run our business using Agile methodology. It needed to be technically savvy, but also have a great UI for our creative teams too. After piloting multiple tools, we landed on Targetprocess (by IBM). It has the perfect blend of sophistication for our developers, and user friendliness for our managers and creative teams allowing everyone to understand their workloads at a glance.
