Aug 4, 2025

Time flies when you’re making great work: 10 years of Agile Methodology

Time flies when you’re making great work: 10 years of Agile Methodology
BY Jacob Edenfield

Agile

July 4, 2025 marks the start of Sprint 260. Those 260 two-week sprints mean it has been ten years since Starmark first adopted Agile Methodology in 2015. That’s 260 cycles of learning and improving how we work with our teammates and clients. In that time, we’ve also celebrated 45 years as an agency, made news as an Agile Agency in the Wall Street Journal and rung in 15 years of publishing eTips. But more importantly, in that time, we’ve completed countless dozens of client roadmaps and tens of thousands of stories — every one a win, big or small.

So, to celebrate this milestone, we asked some partners and friends to share their thoughts about being part of our long-running experiment in working smarter. Here’s what they had to say:

Flexibility to change as the market changes

Our market changes every month. To work with a team that can shift priorities while keeping a big project on track is really important.

— Linda Hall, Vice President of Marketing and Enrollment, Charter Schools USA

Staying aligned throughout a project

We’ve built strong campaigns with Starmark by staying aligned, agile and focused on meaningful results. Trust grows when the process works.

— Allie Vatcher, Director of Marketing and Strategic Communications, Valencia College

Budget clarity on every deliverable

Starmark understands how to manage my marketing and project spend because they break the estimate into deliverables, which allows us to choose what we need with full clarity on the scope and final deliverable.

— Britt Williams, Senior Vice President, Digital Growth and Partnerships, ZYNLO Bank

Continuous improvement

You don’t get to 260 sprints unless the system works. But you don’t get there like this — still strong, still evolving — unless you’re doing it better than almost anyone.

— Jack Skeels, Author, Coach and Co-founder, AgencyAgile

Strategic guidance

A FABULOUS team! Starmark’s strategic approach that always goes above and beyond my expectations. They are an extension of my team, and I trust them implicitly.

— Kyle Fisher, Vice President – Public Relations, Marketing and Creative Services, NSU Florida

Trust and partnership

Working with Starmark feels like an extension of our own team. The collaboration is seamless, communication is clear, and projects move forward efficiently. We truly value the partnership and the people behind the work.

— Betsy Young, Vice President, Marketing, Michigan State University Credit Union

If you’re wondering what all the fuss is about, see why and how we’ve been living Agile Methodology over the past decade.