Adding to a big year of ADDY award wins, Starmark took home an ADDY Silver for its Riptide Activation. The activation received this honor at the American Advertising Federation (AAF) District 4 Awards Gala, held in Orlando, FL on April 14th, 2018. The effort received its ADDY Silver award from a field of agency submissions spanning the entire state of Florida and The Caribbean.
See a Video of the Activation
About the Campaign
During the Riptide Music Festival, Starmark worked with urban pop artist, Ruben Ubiera to create a community work of art. Attendees were encouraged to add their mark to a mural-sized thumbprint artwork as part of the Greater Together initiative for the Greater Fort Lauderdale Convention & Visitors Bureau (GFLCVB). The resulting work of art symbolizes the diversity and oneness of the Greater Fort Lauderdale community and is currently on rotating display throughout the county.