Mar 5, 2012
Starmark’s Creative Wins ‘Best of Show’
Branding | Broadcast | Broward Center | Campaign | GFLCVB | Mobile Marketing | Smartphone Apps | Website
Fort Lauderdale based integrated marketing agency Starmark swept the Advertising Federation of Greater Fort Lauderdale’s ADDY Awards this past weekend taking home Best of Show and eight ADDY Awards.
“Winning eight ADDY Awards and Best of Show is truly remarkable,” said Starmark President Jacqui Hartnett. “I am so proud of Starmark’s creative and interactive teams that continue to produce BIG IDEAS — creative that resonates with audiences and technology that delivers in surprising ways.”
For client Greater Fort Lauderdale Convention and Visitors Bureau (GFLCVB), Starmark’s Greater Fort Lauderdale “Defrost Your Swimsuit” campaign won Best of Show. Other work produced for GFLCVB that earned awards includes Gold ADDY’s for “Find Your Sunny Family Super Boy” national TV spot, Sunny.org mobile website, Greater Fort Lauderdale Defrost Your Swimsuit app and Greater Fort Lauderdale “Defrost Your Swimsuit” campaign. Additionally, for client GFLCVB Starmark won three Silver ADDY’s: two for Greater Fort Lauderdale “Super Summer” national TV campaign and outdoor board and one for Greater Fort Lauderdale pre/post cruise video.
“Against the toughest competition, our creative advertising and marketing teams have struck GOLD,” said Nicki Grossman GFLCVB president and CEO. “We needed to score big and our tourism numbers are telling us that’s just what we did. I congratulate Starmark and each and every member of the GFL family of stars!”
Work for client Broward Center for the Performing Arts also took home a Gold ADDY for the TV spot “TWENTY.”
“Starmark’s work for the Broward Center’s 20th Anniversary continues to win awards,” said Kelley Shanley, Broward Center for the Performing Arts president and CEO. “Indeed our work together has garnered both great creative and terrific results.”
About Ad Fed of Greater Fort Lauderdale
The Advertising Federation of Greater Fort Lauderdale was established in 1957 as the local arm of the American Advertising Federation (AAF), a national organization with a presence in Washington D.C., that represents over 50,000 advertising professionals, to serve the interests of the advertising community in the Greater Fort Lauderdale area. Ad Fed of Fort Lauderdale is a member of the 4th District AAF, which includes all AAF clubs throughout Florida and the Caribbean. For more information, visit www.advertisingfederation.org.
About Starmark International
Starmark International, Inc. is a national integrated marketing agency headquartered in Fort Lauderdale, FL. The agency specializes in strategic thinking, award-winning creative, branding, advertising, interactive and public relations. Since 1978, it has partnered with world-class companies to build measurable results. Starmark delivers fresh perspectives and smart thinking to ignite clients’ business. Then, reinvests the knowledge to maximize return. It’s big ideas. Bottom line.