South Florida Sun-Sentinel Highlights Starmark Custom Publishing’s Prowess

Content Marketing | Tourism

The debut of Starmark International’s newest custom published magazine, Sandals Style, was featured in today’s South Florida Sun-Sentinel. Advertising & Marketing columnist Jeff Zbar, who interviewed President Peggy Nordeen, cited Starmark’s expertise in publishing travel-oriented loyalty magazines in his profile of the evolving $45.8 billion custom communications industry. “In the travel industry, keeping customers is a constant challenge,” noted Nordeen. “Magazines serve that goal by delivering content… promotional offers and presenting a recurring touch-point that keeps past guests informed and interested.”